LEAD GENERAL BUSINESS AND INDUSTRY SPECIALIST

To qualify for this GS-13 position, you must have at least one year of specialized experience equivalent to the GS-12 level in the federal service. This experience must include assisting in organizing, planning, and coordinating local, regional, and national marketing activities, including traditional and leading-edge activation methods.

• U.S. Citizenship required.
• At least one year of specialized experience equivalent to the GS-12 level (or equivalent in other pay systems) in the federal service.
• Specialized experience includes assisting in organizing, planning, and coordinating various local, regional, and national marketing activities, including traditional and leading-edge activation methods.
• Ability to apply current advertising industry standards, requirements, methods, trends, techniques, and practices.
• Ability to develop effective advertising materials for different target audiences.
• Knowledge of marketing and recruitment goals, trends, and strategic philosophy.
• Ability to apply marketing program concepts, written and oral communication principles, techniques, and analytical methods.
• Knowledge of contracting processes and proper behavior when dealing with contractors.
• Ability to communicate effectively both orally and in writing, including preparing briefings, talking papers, or other products describing programs.
• Knowledge to effectively analyze, plan, organize, and execute a budget plan in support of marketing activities.

Serve as a Team Leader to plan, organize, and direct the activities of the Marketing Event Activations team.

• Plan, coordinate, and execute event planning and execution for regional activations, demonstrations, and public engagements.
• Plan, organize, coordinate, and execute regional marketing activities.
• Act as a liaison across the agency to cultivate relations with other marketing teams and their leadership.
• Oversee local and regional activations programs and develop campaigns to complement those events.
• Manage, organize, plan, and coordinate national, regional, and local marketing activities.
• Lead a team of civilian Activations Specialists.
• Serve as liaison between unit marketing activities and the Marketing Division for marketing campaigns/programs.

Males must be registered for Selective Service.

• If authorized, PCS will be paid IAW JTR and AF Regulations.
• If receiving an authorized PCS, you may be subject to completing/signing a CONUS agreement.
• This position is subject to provisions of the DoD Priority Placement Program.
• Employee may be required to work other than normal duty hours, including evenings, weekends, and/or holidays.
• Work may occasionally require travel away from the normal duty station on military or commercial aircraft.
• Employee must maintain current certifications.
• Disclosure of Political Appointments required.
• Direct Deposit: All federal employees are required to have direct deposit.

Complete benefits package as a federal employee.

• Access to a range of benefits designed to make your federal career rewarding.
• Eligibility for benefits depends on the type of position (full-time, part-time, or intermittent).
• Disabled veteran leave available for eligible veterans hired on/after November 5, 2016, with a service-connected disability rating of 30% or more.

This announcement may result in a 120-day register that may be used to fill like vacancies for 120 days after the closing date.

• Interagency Career Transition Assistance Program (ICTAP) eligible applicants must be rated in the 'Highly Qualified' or 'Best Qualified' category to exercise selection priority.
• Employed Annuitants (Reemployed Annuitants) are subject to the DoD Policy on The Employment of Annuitants.
• Military Spouse Preference (MSP) applicants, if determined best qualified, must be selected and placed at the highest grade for which they applied.
• Priority Placement Program (PPP) applicants, if determined well qualified and selected, will be placed at the full performance level.
• For questions regarding this announcement, contact the Total Force Service Center at 1-800-525-0102. Do not email; call only.
• Hard copy notifications will not be sent; check your the official application portal account for status updates.
• Uploaded documents may take up to one hour to clear the virus scan.

The Air Education and Training Command (AETC) is the primary command responsible for recruiting, training, and educating Air Force personnel. Headquartered at Joint Base San Antonio-Randolph, Texas, AETC operates numerous bases and detachments across the United States. This position is within the Marketing Outreach Division at Randolph AFB, which develops and executes marketing strategies to support Air Force recruitment and public engagement. AIR EDUC AND TRNG CM is named as the hiring organisation for the LEAD GENERAL BUSINESS AND INDUSTRY SPECIALIST post.